Shade Matching API

Scan your face.
Get your shade.

MyShade for Business lets any brand add AI shade matching to their website or app. One REST API — a customer selfie in, matching shades from your catalog out.

100+
shades matched
98%
match accuracy
0
photos stored
The API

One API call, instant matches.

The same engine that powers the MyShade app — trained across all undertones and depths — exposed as a simple REST API your developers can integrate in days, not months.

One endpoint
Send a customer selfie, get their undertone, depth, and matching shades from your catalog in a single call.
Your catalog, your brand
Matches come from your own product line — shoppers stay on your site, buying your foundations.
Privacy built in
Photos are analyzed in real time and never stored. Nothing to disclose, nothing to leak.
shade-match — REST API
POST /v1/match
{
  "image": "<customer selfie>",
  "catalog": "your-brand"
}

// 200 OK
{
  "undertone": "warm",
  "depth": "tan",
  "matches": [
    {
      "product": "Silk Matte Foundation",
      "shade": "330 Golden Tan",
      "confidence": 0.98
    }
  ]
}
Use Cases

Built for shoppers who can't try it on

Your e-commerce site

Online shoppers can't swatch a foundation through a screen. A selfie on the product page finds their shade before they buy — fewer abandoned carts, more confident purchases.

Your brand's own app

Embed shade matching natively in your iOS or Android app. Your interface, your branding — our engine underneath.

Fewer returns

Wrong shades are one of the top reasons foundations come back. Matching shoppers before checkout cuts returns and refunds.

Any surface with an internet connection

It's one REST API call — kiosks, tablets, chat flows, anything that can send an image can offer shade matching.

How It Works

From first call to live in three steps

01

Contact us for API access

Reach out and tell us about your site, app, or catalog. We'll set you up with API credentials and everything you need to get started.

02

Call the API

Send us a photo through one simple REST endpoint and get shade match results back as standard JSON — mapped to your own product catalog.

03

Your customers get matched

Shoppers scan their face and instantly see which of your shades fit them. You see happier customers and fewer returns.

FAQ

Common questions

Let's put MyShade in your product.

Tell us what you're building and we'll follow up with credentials, integration details, and pricing for your volume.

Prefer email? Reach us at [email protected]